Field name |
Ping Not Supported |
Post Required |
Notes |
Lead.LeadTypeId | Yes | Yes | 9 = Payday |
TXID | No | Yes | the "ID" value returned from a successful sale |
Source.Key | Yes | Yes | GUID assigned by affiliate manager |
Source.Token | Yes | Yes | GUID assigned by affiliate manager |
Lead.FirstName | No | Yes | e.g. John |
Lead.LastName | No | Yes | e.g. Smith |
Lead.Address | No | Yes | e.g. 1234 Main street |
Lead.Address2 | No | Yes | e.g. APT 5 |
Lead.City | Yes | Yes | e.g. Antown |
Lead.State | Yes | Yes | e.g. NY |
Lead.Zip | Yes | Yes | NNNNN, e.g. 11001 |
Lead.Email | No | Yes | valid email, you@domain.com |
Lead.Homephone | No | Yes | No dashs,e.g. 2125551212 |
Lead.Workphone | No | Yes | No dashs,e.g. 2125551212 |
Attributes.EmailDomain | Yes | Yes | domain of consumer email provider e.g. gmail.com |
Attributes.Dateofbirth | Yes | Yes | YYYY-MM-DD |
Attributes.Yearatresidence | Yes | Yes | Number, e.g. 4 |
Attributes.MonthsAtResidence | Yes | Yes | Number e.g. 6 |
Attributes.Occupation | Yes | Yes | Open Occupation field |
Attributes.Employer | Yes | Yes | Name of employer |
Attributes.MonthsAtEmployer | Yes | Yes | Number e.g. 6 |
Attributes.Usresidence | Yes | Yes | Yes or No |
Attributes.AccountType | Yes | Yes | checking, savings |
Attributes.DirectDeposit | Yes | Yes | 0 or 1 |
Attributes.ActiveMilitary | Yes | Yes | 0 or 1 |
Attributes.PayPeriod | Yes | Yes | weekly, bi_weekly, monthly |
Attributes.NextPayPeriod | Yes | Yes | YYYY-MM-DD |
Attributes.SecondPayPeriod | Yes | Yes | YYYY-MM-DD |
Attributes.SSN | Yes | Yes | Standard Social Security Number |
Attributes.GrossMonthlyIncome | Yes | Yes | Standard Social Security Number |
Attributes.RequestedLoanAmount | Yes | Yes | Round dollar amount e.g. 500, 1000 |
Attributes.IncomeType | No | No | Means of income e.g. "employment" or "benefits" |
Attributes.BankName | Yes | Yes | Wells Fargo, Chase, Bank Of America, etc. |
Attributes.AccountNumber | Yes | Yes | Numbers only Account Number |
Attributes.RoutingNumber | Yes | Yes | Valid Bank Routing Number |
Attributes.MonthsWithBank | Yes | Yes | Numbers only e.g. 6 |
Attributes.DriversLicenseNumber | Yes | Yes | Valid State Driver License Number |
Attributes.ReferenceFirstName | Yes | Yes | First Name of Consumer Reference |
Attributes.ReferenceLastName | Yes | Yes | Last Name of Consumer Reference |
Attributes.ReferenceRelationship | Yes | Yes | Consumer Reference Relationship, e.g. Friend, Relative, Other |
Attributes.ReferencePhone | Yes | Yes | Consumer Reference Contact Phone no dashes eg. 2125551212 |
Test | No | No | 1 = Test Lead, 0 = Live Lead |
Attributes.IPaddress | Yes | Yes | Valid IP address e.g. 1.1.1.1 |
Attributes.UserAgent | Yes | Yes | Valid Browser User agent |
Attributes.ULeadId | Yes | Yes | Assigned from leadid.com |
Attributes.xxTrustedFormCertUrl | No | No | Assigned from trustedform.com (some buyers require this in addition to leadid.com -- include if you use TF) |
Attributes.BornOn | Yes | Yes | Date record was born on |
Attributes.SubID | No | No | Your sub ID |
Attributes.PartnerLeadId | No | No | Your internal LeadId (up to 32 chars) |
Attributes.LandingPage | No | No | Valid URL |
Attributes.ConsentText | No | No | TCPA Disclaimer |